Our services reserved for parent companies and dealers are able to measure the entire customer journey from sales, to after-sales, from leads to follow-up with simulated damage checks, trade-ins, test drives and evaluations on financial offers.
New and used sales
Quotes, financing, follow-up, test drives, and your customer's experience.
We check adherence to company procedures, customer reception and handling, customer experience in the halls, layout, objection handling, vehicle presentations, offers. We acquire quotes and finance copies to check the ability of salespeople to offer the right products (including financial) to customers.
We evaluate follow-up and management of test drives and negotiation.
We use real target customers from different user clusters to understand the ability of salespeople to tailor the sale to the customer.
Lead & Call
Comprehensive analysis of the early stages of the funnel, the most important where the most opportunities are lost
- Lead via social, minisites, official website
- Call for quote and negotiation
- Response time
- Contact center management
Walk-In
The visit to the dealership with car in tow and target customer
- Holding of the dealer
- Car on display and static demo
- Quote, financing and offer
- Data taking benefits presentation
Post-Visit
We measure everything that happens after the dealership visit
- Test drive, bidding and conducting
- Follow up
- Commercial offer and negotiation
- CRM, Privacy, legacy offerings, financial regulatory compliance
After sale with maintenance
How the maintenance request is handled. From acceptance to customer contact during repair.
We assess cutler and damage management. Practice closure and customer complaint management. We evaluate the management of the quote and customer objections.
We are able to measure the essential parts of the aftermarket without making you incur coupon costs.
Appointment making
With our After Sales Booster you get all the information about the process without spending on intervention
- Response time management
- Time and manner of appointment
- Management of additional service offerings
- Contact Carrier Analysis
Simulated damage and maintenance
We can make visits with simulated damage or with routine and extraordinary maintenance using our cars.
- The management of the inventory
- Costs and service offerings
- The returns and contacts
- The tightness of the workshop
Our panel
We can provide you with Mystery Clients on target with your grandaunt or premium brand with cars in line.
- 120,000 Mystery Clients
- Over 3,000 cars
- +1,000 companies for B2B surveys
- +300 Auditors and inspectors
Pricing and Business Intelligence
We can provide you with prices, quotes, financial proposal, vehicle availability for your network or competitors. We provide B2B analysis for rental, leasing and fleets. Compliance with marketing agreements, Bank of Italy and privacy requirements.
Pricing
Price analyses can be conducted periodically on the network or competitors
- Prices charged
- Availability of vehicles
- Financial proposals and use of captive products
B2B analysis
We can provide you with companies for confidential bidding requests or to explore specific issues in more detail
- Leasing, Long Term Rental and Corporate Fleets
- Commercial Vehicles
- Offers reserved for enterprises
Regulatory Compliance
We do surveys to measure your dealers' regulatory compliance
- Financial Compliance Bank of Italy
- Privacy regulation compliance and GDPR
- Compliance with trade agreements
Special verifications
With our qualified auditors, we conduct audits of dealers and workshops, audits in which we unveil and explain the project and all the interventions needed to improve dealer networks.
Direct Feedback or Reveal audit
These are audits in which our Mystery Clients show up at the end of the visit explaining the process
- Increased effectiveness
- Immediate results
- Formative discussion on the results
Audit, Store Check
We do audits on dealers and networks, to verify standards or to customer specifications with photographic support
- Standard Audit
- Store Check
- Stock Audit
Customer surveys
We conduct market research on customers to know satisfaction, measure follow up or other
- Focus Group
- Telephone surveys
- Interviews via text or cell phone